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Marketing Moments
Pitch BrandTalk & Pitch Top 50 Brands 2022 on Nov...

The theme of this edition of the conference is ‘The stories of building successful brands’

By Team PITCH

Marketing Moments
From stores to screens: Legacy brands rewrite the D2C script

Big guns like HUL, Tata Consumer Products, Marico and others have been keeping up with the changing times, moving into....

By Team PITCH

Marketing Moments
Rakul Preet, Ginni Kapoor headline Enamor’s‘ Fabulous Brides’ campaign

The campaign has been conceptualised by Publicis Worldwide India and Saatchi & Saatchi Propagate

By Team PITCH

Marketing Moments
Festive Force: D2C players leverage ONDC to prop up Brand...

Industry observers shared that indigenous brands are utilising ONDC's effectiveness to expand reach; ROI high too due to increased adoption....

By Shantanu David

Marketing Moments
Travel brands take the CTV route this festive season

As per industry players, Connected TV allows precise targeting and enables ads to be tailored based on demographics, interests, and....

By Nilanjana Basu

Marketing Moments
Amitabh Bachchan named APL Apollo’s brand ambassador

The partnership is for a period of two years

By Team PITCH

BrandTalk
Maybelline’s CTV spends growing in double digits: Zeenia Bastani

Zeenia Bastani, General Manager, Maybelline New York and NYX Professional Makeup, L’Oreal India, talks about the brand's marketing strategy and....

By Kanchan Srivastava

Marketing Moments
Ranveer Singh named brand ambassador of Zomato

The food deliver app has launched an AI-generated film featuring Singh and Chris Gayle

By Team PITCH

Marketing Moments
Yuvraj Singh and Vicks Cough Drops call out to India's...

#VicksKholIndiaBol Cheer Anthem celebrates the nation's boundless enthusiasm for cricket

By Team PITCH

BrandTalk
If you're not in the experience business, you're not in...

The CMO of HDFC Bank was speaking at the 10th-anniversary edition of Kantar BrandZ India event

By Team PITCH