The theme of this edition of the conference is ‘The stories of building successful brands’
Big guns like HUL, Tata Consumer Products, Marico and others have been keeping up with the changing times, moving into....
The campaign has been conceptualised by Publicis Worldwide India and Saatchi & Saatchi Propagate
Industry observers shared that indigenous brands are utilising ONDC's effectiveness to expand reach; ROI high too due to increased adoption....
As per industry players, Connected TV allows precise targeting and enables ads to be tailored based on demographics, interests, and....
The partnership is for a period of two years
Zeenia Bastani, General Manager, Maybelline New York and NYX Professional Makeup, L’Oreal India, talks about the brand's marketing strategy and....
The food deliver app has launched an AI-generated film featuring Singh and Chris Gayle
#VicksKholIndiaBol Cheer Anthem celebrates the nation's boundless enthusiasm for cricket
The CMO of HDFC Bank was speaking at the 10th-anniversary edition of Kantar BrandZ India event