Tags STORY
Marketing Moments
Cadbury Perk and Alia Bhatt ask people to ‘Take it...

Cadbury Perk encourages consumers to embrace life's challenges with a light-hearted attitude, echoing the mantra ‘Take it lightly’

By Team PITCH

Marketing Moments
Cadbury Dairy Milk asks everyone to celebrate the joys of...

The campaign has been conceptualised by Ogilvy India

By Team PITCH

Marketing Moments
Brands Gone Wild With Innovative Campaigns: A Year In Review

From virtual influencers to interactive billboards, we revisit the extraordinary campaigns that defined a year of groundbreaking creativity and reinvention....

By Ritika Raj

Marketing Moments
Join 5Star’s Nothing University to become future-ready by ‘Doing Nothing’

In a world where AI is making everyday jobs easier, Cadbury 5Star recognizes the need to help people skill themselves....

By Team PITCH

BrandTalk
Consumers are too aware and they can tell when the...

On the occasion of Raksha Bandhan, we spoke to Nitin Saini, VP- Marketing, Mondelez India, about their #BrothersWhoCare campaign &....

By Tanzila Shaikh

On The Move
Samir Jain named President-India of Mondelez International

Jain will be reporting to Deepak Iyer, EVP and President - APAC, Middle East and AMEA

By Team PITCH

On The Move
Mondelez India signs AdGlobal360 for e-comm retail analytics & digital...

eBuX, developed by AGL, is a comprehensive eRetail Analytics solution that helps brands monitor online presence

By Team PITCH

Marketing Moments
Mondelez India launches the Super-Delightful Cadbury 5Star Oreo

The launch will be supported by a 360-degree integrated marketing communication Mondelez India, the makers and bakers of some of....

By Team PITCH

Marketing Moments
Alia Bhatt’s New Mantra in Life Is To ‘Take It...

The much-loved chocolate brand brings back Alia Bhatt as the brand ambassador Cadbury Perk, one of Mondelez India’s iconic and....

By Team PITCH

Marketing Moments
This Valentine’s Day Cadbury Dairy Milk Silk is inspiring you...

Apart from just Cadbury Dairy Milk Silk, OREO and Cadbury 5Star, are also celebrating V-Day in their own unique ways....

By Team PITCH