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Marketing Moments
IPL 2023: 19 new categories & 95 new brands advertised...

According to the TAM Advertising Report, the top advertisers for this year’s IPL are Sporta Technologies (Dream11.com), K P Pan....

By Team PITCH

Marketing Moments
CSK-GT match viewership touches 2.5 crore: JioCinema

According to JioCinema, this is the highest ever, with the previous record being 2.4 crore, registered during the CSK versus....

By Team PITCH

Marketing Moments
Voot-JioCinema merger set before IPL: Report

The process has been set in motion, a media report says

By Team PITCH

Marketing Moments
IPL 2023: Disney Star seeks higher ad rates for playoffs

The ad rates for league matches are in the range of Rs 15-16 lakh per 10 seconds

By Sonam Saini

Marketing Moments
Pitch Perfect: Radio on a roll this IPL

From franchise associations to big campaigns, radio players are going all out to give advertisers the best reach and pull

By Team PITCH

Marketing Moments
16 new categories & 75 new brands advertised in first...

According to a TAM report, the e-commerce gaming category maintained its top position on TV during IPL 16 as it....

By Team PITCH

Marketing Moments
Disney Star gives pink slips to India staffers

The layoffs will be done in multiple rounds, as per industry sources

By Team PITCH

Marketing Moments
BCCI rakes in Rs 4670 cr in Women's Premier League...

WPL has broken the inaugural auction record of Men's IPL in 2008, tweeted Shah

By Team PITCH

Marketing Moments
Will move to tariff forbearance if broadcast sector works cohesively:...

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....

By Team PITCH

Marketing Moments
Unacademy Hijacks IPL Commentary Box

The ad campaign was simultaneously launched on TV and Hotstar during the match telecast Unacademy, has unveiled its....

By Team PITCH