fy25

In the Union Budget 2024-25, the Government of India allocated Rs 1,089 crore for information and publicity.

Spirits company boosts marketing investment as part of strategic push to strengthen brand visibility and consumer engagement

Home care segment increases marketing investments as part of broader growth and consumer engagement strategy

Lower Ad Spend and Cost Discipline Lift Margins Despite Modest Revenue Growth

Subscription Surge and Lower Marketing Spend Drive Strong Financial Turnaround

The company’s annual report for FY25 highlight a shift towards tighter cost discipline in the highly competitive OTT market

The maker of alcohol brands such as Smirnoff, Johnnie Walker and Captain Morgan, spent Rs 238 crore on advertising in Q1FY26

Radio players attribute this to reasons like diversifying from a traditional set-up to multimedia entertainment enterprise & creating deeper audience engagement via content optimization and...

Subscription revenue grew 4% year-on-year to Rs 987 crore from Rs 949 crore in Q4 FY24

Revenue from operations rose to Rs 62,175 crore in FY25 from Rs 60,852 crore in the previous fiscal

Revenue up 8% in FY25; broadband user base grows, data consumption jumps 11% amid steady expansion across cable and internet services

Advertising revenue has dropped 60% YOY to Rs 2.5 crore this quarter

Ad revenue drops by 5.5% YoY in Q3 FY25

Net profit was nearly Rs 7 crore

The advertisement and promotion expenses of the FMCG giant reduced to Rs 3182 crore in Q2 compared to Rs 3247 crore spent in the same...

On the profitability front, consolidated adjusted EBITDA increased by Rs 289 crore YoY to Rs 330 crore in Q2FY25

Looking forward, experts say the second quarter, which includes the festive season, could also be strong as TV will continue to be a key medium...