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Marketing Moments
Mumbai OOH owners not happy with Western Railway’s licence fee...

As per the proposal put forth recently, Western Railway has offered to....

By Team PITCH

Marketing Moments
Return of FMCG, OTT and real estate brands brings back...

Also, with new market environment post-Covid giving momentum to several new sectors like health, OTT, edu-tech and automobile, these categories....

By Noel D'souza

Marketing Moments
How Covid has forced the ad world to rewrite rules...

Eight months into virtual pitches, adlanders say while the media mix is now tilted towards digital there are more project-related....

By Misbaah Mansuri

Marketing Moments
Samsung Readies Retail Stores across 1,000 Cities for Hassle-free Festive...

Samsung’s industry first finance schemes will allow consumers to buy up to 4 products and pay just one combined EMI....

By Team PITCH

Marketing Moments
BookMyShow unveils the all-new entertainment experience - safe, secure and...

#UnlockingLife one experience at a time: The films strikes a chord taking viewers down memory lane while capturing the new....

By Team PITCH

Marketing Moments
'Today, brands have to embrace technology to get closer to...

Ashish Sinha, Managing Director – India, APAC & MEA, Epsilon, discusses the company's journey helping brands transform customer experiences during....

By Nafisa Shaheen

Marketing Moments
OOH & Print still on auto sector’s festive itinerary

Covid has, however, impacted the share of OOH and Print in the sector’s media plans With the auto sector embracing....

By Naziya Alvi Rahman

Marketing Moments
New Times, New Paradigms in Marketing Experience in SAIL

Sumita Dutta, Executive Director (Corporate Affairs), SAIL says that crisis opens up new challenges and businesses that spot the trend....

By Sumita dutta

Marketing Moments
Steering Forward The Tata Motors Safety Agenda

Vivek Srivatsa, Head – Marketing, Passenger Vehicle Business Unit (PVBU), Tata Motors writes about how the brand has always led....

By Vivek Srivatsa

Marketing Moments
Navigating The Post Covid-19 Marketing Landscape: A Quick Guide For...

Sandeep Juneja, VP - Sales & Marketing, DHL Express lists the top takeaways that marketers in the logistics space must....

By Sandeep Juneja