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Marketing Moments
How Marketing Strategies Are Evolving In Retail And FMCG

Alok Kohli, Business Director – DSM India says that even as consumers control discretionary spends, marketers should prepare for the....

By Alok Kohli

Marketing Moments
Marketing in the Time of Corona

Sumit Lakhani, CMO, Awfis lists the top trends driving the marketing function in Real Estate companies during the pandemic It....

By Sumit Lakhani

Marketing Moments
Understanding And Delivering Value To Consumers, While Marketers Walk On...

Mayank Shah, Sr. Category Head, Parle Products says that brands need to use the present time to redefine their marketing....

By Mayank Shah

BrandTalk
Agility, adaptability & technology important in crisis time: Oliver Mirza,...

Mirza, Managing Director & CEO for Dr. Oetker in India & SAARC countries, tells us how the company connected with....


Marketing Moments
Integrating Brick-And-Mortar And Online Platforms

Smita Murarka, VP-Marketing, Duroflex says that consumers will look for the fluidity of purchase between brick-and-mortar and online platforms and....

By Smita Murarka

Marketing Moments
MARKETING C.0

Ramnik Chhabra, Director & Head Marketing, Motilal Oswal Financial Services Limited (MOFSL) says a lesson for marketers from the pandemic....

By Ramnik Chhabra

Marketing Moments
OOH players chalk out COVID revival plan

While the revival for Outdoor could take anything from six to nine months, industry experts remain undeterred as they gear....

By pitchteam

Marketing Moments
Connecting With Consumers In A Contactless World

Vikram Raman, VP – Marketing and E-commerce, Ariston Thermo India says that building new strategies will help in regaining all....

By Vikram Raman

Marketing Moments
Insurance In The Time Of ‘Home Economy’

Ruchika Varma, CMO, Future Generali India Insurance lists down mantras of what it will take for brands in General Insurance....

By Ruchika Varma

Marketing Moments
Evolving The Marketing Approach To Bolster Confidence In The New...

Vishwajeet Parashar - Chief Marketing Officer, Bajaj Capital says improvisation, adaptation & deliverance will be the key elements at the....

By Vishwajeet Parashar