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As part of its research activity, the Company connected with existing policyholders to understand their reasons for choosing an HDFC....
Guest Column: Pandemic paralysed us momentarily, but has presented opportunities for economic....
Adlanders open up on the pandemic’s impact on the Indian ad landscape from a revenue perspective, the challenges they grappled....
Kurup, Founder and Chairman of Creativeland Asia, revealed that when it comes....
On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights....
The growth is compared to the same period last year News has been the top genre this year, predictably due....
The New Indian Consumer Report states that brand loyalty has taken a beating due to the pandemic With almost a....
On the launch of its #WearASmile campaign, Urban Company’s Director-Marketing Tarun Menon....
It all started with IPL 2020 when established brands were sidelined by....
Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic As....
