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Simran Channey, AVP, Brand Solutions - Viacom18 Sports, spoke about the success of streaming IPL on JioCinema at the unveiling....
Industry players say ad rates have seen a positive shift compared to the previous year and 2024 holds promise for....
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From Fragrant Paths to Delicious Samples, Brands Are Trying To Build Spiritual Connections With Consumers
Industry experts feel Jio's choice to maintain the same ad pricing as last year is a positive move and will....
The 13 sponsors are collectively for both TV and digital
The platform is seeking ad rates to the tune of Rs 200-250 per 10 seconds for midroll ads. It is....
Industry experts say that there’s no clear verdict on whether the switch could impact advertising
Bhatia was previously with httpool
As PVR INOX launches its monthly subscription model ‘Passport’, industry experts chime in on whether this will work in a....
With this bill, the Centre has done away with the requirement to renew a film's licence every 10 years, making....
