Marketing Moments STORY
Marketing Moments
Horlicks, Boost renamed as ‘functional nutritional drinks’

As per media reports, an HUL executive during the company earnings call said that the labels of the category have....

By Team PITCH

Marketing Moments
About 60% Instagram influencers in India have fake followers: Report

As per a media report, influencer marketing platform KlugKlug has found that only 2.48 million profiles out of the 8....

By Team PITCH

Marketing Moments
Bobby Deol Drives the Seltos

Kia has rolled out a new TVC, 'Tech is now Badass'

By Team PITCH

Marketing Moments
Nestlé India launches NESPRESSO

The premium coffee with its range of exclusive coffees will be launched in India by the end of 2024

By Team PITCH

Marketing Moments
Meta posts 27% jump in Q1 revenue

Meta’s advertising revenue for the quarter stood at $35,635 million as compared to $28,101 million the same quarter last year

By Team PITCH

Marketing Moments
JioCinema launches ad-free subscription service starting at Rs 29

Family plan is available at Rs 89/month for up to any 4 devices. Sports content including the ongoing IPL will....

By Team PITCH

Marketing Moments
Cookie still here: Where are marketers headed?

Delay of cookie phase-out isn't just a postponement, but a wake-up call. It underscores need for an ecosystem that prioritises....


Marketing Moments
Will IPL 2024 score bigger ad numbers than last 2...

Pegged at around Rs 2,000 cr each for TV & digital, industry observers say this IPL’s advertising revenue may not....

By Aditi Gupta

Marketing Moments
e4m Media Debate 2024: Call for multiple ratings agencies to...

Industry players discussed the authority of the current ratings system and whether having multiple agencies will cause increased complexities, discrepancies....

By Team PITCH

Marketing Moments
Mango launches Barcelona-inspired Summer collection on Myntra

Collaborates with influencers Juhi Godambe, ShivShakti, & Vagmita Singh

By Team PITCH

Marketing Moments
boAt ropes in cricketer Yashasvi Jaiswal as brand ambassador

As part of the collaboration, Jaiswal will be featured in boAt's upcoming marketing campaigns and initiatives

By Team PITCH

Marketing Moments
Greenpanel's IPL TVC by L&K Saatchi & Saatchi shows HDWR's...

The ad film celebrates Greenpanel’s partnership with Delhi Capitals, and features cricket icons David Warner, Rishabh Pant, and Anrich Nortje.

By Team PITCH

Marketing Moments
Zepto-Simpl’s BillBoard Banter flirts with #SabseTezKaun

Campaign aims to tap GenZ with witty billboard ads and social media amplification via memes with references to popular Bollywood....

By Team PITCH

Marketing Moments
Bank of Baroda teams up with Kunaal Roy Kapur for...

The campaign aims to spread awareness on new-age financial frauds

By Team PITCH

Marketing Moments
Radico Khaitan Limited Collaborates with Actor Arjun Kapoor for its...

This strategic alliance aims to reinforce the market dominance of Radico brands and ignite effective consumer engagement

By Team PITCH