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Sidharth Malhotra headlines Movado's BOLD Quest campaign

''Proud to be a part of this incredible journey,' said Malhotra about his new association with the Swiss watchmaker

By Team PITCH

Marketing Moments
Govt to target illegal betting app ads that violate CCPA...

By involving the Ministry of Electronics and Information Technology, the Centre wants to identify violators with appropriate legal action and....

By Team PITCH

Marketing Moments
PhonePe calls pitch for digital duties

The account size is estimated to be Rs 50 crore

By Team PITCH

Marketing Moments
Ritika Malhotra appointed Head of Digital at Wondrlab Network

Ritika Malhotra was with FCB Kinnect as its VP – West in her previous stint

By Team PITCH

Marketing Moments
'Better measurements, more uniform data is key'

At the e4m CTV Conference, industry leaders shared insights on how CTV can be leveraged for sports marketing and the....

By Team PITCH

Marketing Moments
Prasar Bharati to launch 'family friendly' OTT in August: Report

The proposed platform will reportedly showcase content that will promote Indian nationalism, culture and values

By Team PITCH

Marketing Moments
Bandhan Life portrays heartwarming mother-child bond in new campaign

The digital film has been conceptualised by Havas CX India

By Team PITCH

Marketing Moments
Digital marketing at the centre of our entire strategy: Bhavin...

In this edition of Pitch BrandTalk, Bhavin Devpuria, Marketing Head, Triumph International - India and Sri Lanka speaks about the....

By Simran Sabherwal

Marketing Moments
Sam Altman refutes reports of Google rival as OpenAI announces...

The OpenAI CEO posted on X, rubbishing reports of launching a search engine or ChatGPT 5. Instead, today's event may....

By Abraham Thomas

Marketing Moments
Govt to target illegal betting app ads that violate CCPA...

By involving the Ministry of Electronics and Information Technology, the Centre wants to identify violators with appropriate legal action and....

By Team PITCH

Marketing Moments
The idea behind Lemma's revamp is to introduce an omnichannel...

Speaking to exchange4media, Gulab Patil, Founder & CEO, Lemma, said the revamp was initiated upon observing a demand for campaigns....

By Sonam Saini

Marketing Moments
CTV adoption expanding beyond urban & top 8 metros: Rajiv...

Rajiv Rajagopal, Business Head at GroupM, was the keynote speaker at the e4m CTV Conference where he spoke about 'Cracking....

By Team PITCH

Marketing Moments
IOAA's out-of-home measurement tool 'Roadstar' ready to roll

After presenting RoadStar before AAAI last week, IOAA said that it may take a few weeks for the tool to....

By Kanchan Srivastava

Marketing Moments
Sports viewership has significant headroom for growth in India: Shashi...

At the e4m Connected TV conference, Shashi Sinha, CEO of IPG Mediabrands India, said a premium panel for CTV measurement....

By Team PITCH

Marketing Moments
Mohammed Shami to endorse Ayurvedic brand Sheopal's

The Indian pacer will represent the brand's products such as its herbal beard serum

By Team PITCH