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Success revolves around 3 elements: content, access & reach: Pradeep...

Pradeep Gairola, Business Head - Digital, The Hindu Group, delivered a speech and participated in a fireside chat with Manish....

By Team PITCH

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e4m OOH Conference 2024 to be held today in Mumbai

The conference will be followed by the e4m NEONS OOH Awards 2024 which celebrates creative excellence in out-of-home advertising

By Team PITCH

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Jyoti Malhotra is editor-in-chief of The Tribune, the first woman...

The Delhi-based senior journalist Malhotra replaces Rajesh Ramachandran

By Team PITCH

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Disney reports first profit in streaming business

The company saw a decline in sports revenue from Star India by 17%

By Aditi Gupta

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Are advertisers tightening their purse strings due to elections?

Many advertisers are in wait-and-watch mode due to uncertainty over the poll outcome. They await the budget which will be....

By Kanchan Srivastava

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Cookie phase-out delay: Much-needed breather for publishers to get their...

The delay, say experts, will allow publishers to firm up on the technologies they are going to be using as....

By Shantanu David

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Mayur Hola joins Swiggy as Vice President of Brands

Mayur Hola was earlier the Chief Marketing Officer of Culinary Brands

By Team PITCH

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Prime Video uses humble lauki to create buzz for Original...

The marketing campaign is executed by Prime Video alongside its agency partners Kulfi Collective, So Cheers, Initiative and Trzy Innovationz

By Team PITCH

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Wavemaker India retains media mandate for Luminous Power Technologies

Wavemaker retained the mandate after a competitive multi-agency pitch

By Team PITCH

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Programmatic OOH yet to take off in India: Dipankar Sanyal

Dipankar Sanyal, CEO of Platinum Communications, feels programmatic would take 2-3 years to become a huge part of the media....

By Team PITCH

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In APL Apollo’s new campaign, Akshay Kumar is chasing thief...

The film is produced in collaboration with Crayon

By Team PITCH

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Visa names Sujai Raina as Country Manager for India

Sandeep Ghosh will continue in his role as the Group Country Manager for India and South Asia

By Team PITCH

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Sanchita Johri joins Abbott as Head of Media, CRM and...

Sanchita Johri was previously with Adidas as Director of Digital Activation

By Team PITCH

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AI key part of the puzzle, but other pieces should...

In a fireside chat with Dhaval Gupta of CyberMedia at the Indian Magazine Congress 2024, Manavdeep Singh of PubLive spoke....

By Team PITCH

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Consumer’s monetisation shift favours magazine and content publishers: Kerin O’Connor

The Founder of Atlas delivered a keynote address on how to transform a media business into a subscription powerhouse

By Team PITCH