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Shemaroo to put in Rs 75 crore to expand broadcast, OTT biz

BY Team PITCH

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Shemaroo is likely to invest Rs 75 crore in its broadcast and OTT business, media networks have reported.

The money will be utilised for ShemarooMe, CEO Hiren Gada was quoted as saying.

In FY24, the company wants to expand its TV and OTT businesses along with introducing new offerings, reports said.

The company has registered an annual growth of 23.3 % in digital media and 66.5 % in traditional media in the financial year ended 31st March 2023 compared to the previous fiscal.

ShemarooMe, the OTT Platform, released 14 titles in the fourth quarter.

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