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The industry speak is that campaigns will work on drawing audiences to both online and offline options with both relatability....
With the agreement, Coca-Cola now joins the ranks of Hindustan Unilever and Mahindra Auto as key sponsors for tournaments on....
As per sources, it is perhaps the first time that the auto major has associated itself at this scale with....
Ajit Varghese, Head of Network Ad Sales at Disney Star, spoke to e4m about offering free viewership to mobile users....
Industry experts cite split in IPL media rights, channels exiting FTA & inflationary pressures as factors for cut in TV....
The brand has achieved a reach of 70 mn for the campaign so far For Coca-Cola, the secret ingredient has....
It was an action packed finale last night in Moscow as France beat Croatia 4-2 to take the FIFA World....
~inshorts celebrates the spirit of 2018 FIFA World Cup with #FactItUp campaign for all football fans~
Cinépolis, India’s first international and world’s second-largest movie theatre chain in attendance, has acquired the rights to a....
Carat, Posterscope team up to create buzz around FIFA World Cup 2018 Dentsu Aegis....
