In the campaign named 'Dubai, Ready For A Surprise', the couple is seen exploring the city in refreshingly new ways
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Kohli's decision to limit branded content on his Instagram feed reflects a broader shift among top-tier influencers who are increasingly prioritizing authenticity over overt promotion,...
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Kohli’s investment, while undisclosed, is being called “significant” by insiders
The campaign by VML aims to fortify Blue Star's position as the go-to solution for fast and high-performance cooling
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Shubman Gill’s partnership will extend across all future cricket tournaments
Sporting Beyond will provide Virat Kohli with advisory and consultancy services
As the star cricketer brings in his birthday today, we look at his stellar performances both on and off the field
While the retirement will surely not change the love that the two cricketers get from their fans, experts are divided on the impact on their...
The ads showcase the benefits of HSBC’s banking products and services including home loan, credit cards, NRI services, HSBC Premier and employee banking solution
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The new ad set to Queen's iconic 'Under Pressure' stars cricketers Rohit Sharma, Hardik Pandya, Virat Kohli and others enjoying the lighter moments of playing...
Amaze’s thematic and product film aims to inspire consumers to push their boundaries
Virat Kohli will promote Neo Bharat Latex Paint
The #BarberKeBaraber campaign projects the Philips All-in-One Trimmer as a portable 'barber' that can offer salon-like precision
Brands and endorsers have opted for stirring controversies on the internet to grab eyeballs. But does this have any adverse long term impacts? Brand experts...
The marketing move is a part of PUMA's Black Friday sale
The campaign, started during the Asia Cup and now ongoing during the ICC Men’s Cricket World Cup, encourages fans to tell their personal stories with...
When the Aussie innings started, there were approx 1.5 crore viewers online, it went up to 2 crore and then to 2.6 crore during the...
Kohli, who is the national brand ambassador of the sleep solutions brand, stars in its new TVC
Anushree Tainwala, Executive Director, Samsonite South Asia, shares the company’s strategy to work with influencers, reaching consumers in tier cities and more
The association with the sportsman will help amplify the message of quality sleep to a wider audience
Virat Kohli to join Aamir Khan as the brand ambassador for vivo vivo, the innovative global smartphone brand, announced Virat Kohli, the sports icon, as...
The campaign has been crafted by FCB Interface Blue Star Limited, India’s leading air conditioning and commercial refrigeration company, is promoting their range of powerful...
Guest Column: Sandeep Goyal, Founder & Chairman, Mogae Group, says, according to him, a potential conflict has two dimensions to it, narrow legal interpretation and...
Virat Kohli emerged as the top sports celeb endorsing brands while Ram Kapoor and Shakshi Tanwar led the charts for television celeb endorsing brands Akshay...
The findings were part of Twitteet's report on Twitter engagements of popular personalities from October 2020 onwards In an industry-first move, social media analytics firm,...
As per industry experts, the broadcaster is likely to earn Rs 300-350 crore revenue from TV Sony Pictures Sports Network (SPSN) is all set to...
The TVC will be aired on 40 national channels and on Disney + Hotstar throughout IPL 2020 EdTech firm Great Learning has released a new...
Duff & Phelps, the global advisor that protects, restores and maximizes value for clients, today released key findings from the fifth edition of...
The new brand film from WROGN, the lifestyle menswear fashion brand curated by Virat Kohli, has the daring tough cricketer inviting the youth to join...
‘Our Exams Are On’, say the cricket stars in Boost’s new television commercial Boost, one of GSK’s leading brands in Health Food Drinks category, has...
Indian skipper Virat Kohli today dropped his first sneaker collaboration with global sportswear brand PUMA. Designed by Virat exclusively for the brand, the...
Philips India today announced Virat Kohli, Indian cricket skipper and youth idol, as the new brand ambassador for male grooming. Virat is...
Cricket is considered synonymous with sports in India. There is a new love emerging though, and that is football. In 2017 FIFA U-17 World Cup...
Research commissioned by Virat Kohli and PUMA India India’s leading athlete Virat Kohli and sportswear brand PUMA commissioned a pan-India study with market...
Mr. 360 spoke candidly during an episode of INSIDE RCB The second episode of the exclusive INSIDE RCB on Star Sports 1 and Star Sports...
Initiative rolled out on the latest version of the PUMA TRAC app World Health Day, observed on April 7th every year, aims to promote healthier...
India’s leading athlete Virat Kohli has unveiled his brand One8 – a collection of athleisure wear reflective of his personal belief. The launch of his...
Although online advertising forms a small chunk of the overall ad pie - only three per cent of the total ad spends - the mood...