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Our weekly take on ads that caught our eye or failed to make an impression

As part of the campaign, the organization will be conducting an awareness drive through all its 22 centers across India

As part of this strategic alliance, Pratilipi and RKF will jointly identify stories from Pratilipi’s platform, coinvest in their development, and collaboratively pitch and produce...

The account was awarded after a multi-agency pitch

Lemma’s Gulab Patil outlines the next evolution of DOOH, where programmatic adtech bridges the gap between outdoor presence and tangible results

Directed by Nitesh Tiwari, the campaign film has been conceptualised by Tilt Brand Solutions and ZeroFifty while being produced by EarthSky Pictures

Arvind Hangal and Roshni Chatterjee will take on the new role with immediate effect

Motilal Oswal Financial Services recently embarked on a brand identity revamp; Sandeep Walunj, Group CMO, MOFSL shares how the iconic identity is being reimagined in...

Karan Kumar was earlier with ART Fertility Clinics and was responsible for marketing and growth ops for Middle East and India

Speaking to exchange4media, Gulab Patil, Founder & CEO, Lemma, said the revamp was initiated upon observing a demand for campaigns that could seamlessly extend across...

Chetak Technology Ltd. announces the appointment of Mr. Abraham Joseph as Managing Director; Bajaj Auto Ltd. announces the appointment of Mr. Ramtilak Ananthan as Chief...

Before joining Adecco India, he was the CEO of the digital business at TeamLease

The campaign highlights Shopsy’s brand positioning as the hyper value shopping destination

Rahimtoola, CMO, Tilaknagar Industries delves into the ‘Welcome the Now’ campaign's mission, values, and strategic leverage, key growth numbers, plans for future and more

Employees hired over the last three years have been the most impacted, sources told e4m

The Digital Campaign spotlights Intergenerational friendship & fosters meaningful connections by bridging the gap between the older & the younger generations

The campaign is live on Digital & Social media Motilal Oswal Financial Services Ltd’s (MOFSL) value added stock broking service has come out with a...

Orientbell Tiles - a reputed name amongst the tile manufacturers of the country have launched the new Anti-Viral tiles. These tiles are the only tiles...

Tonic Worldwide, Nutralite’s Digital Marketing partner, saw this as an opportunity to plan a campaign the product truly deserves. A ‘BREAKING NEWS’ campaign was conceptualized...

The Raghav Bahl-owned media company has posted a net profit of Rs 1.08 crore for the quarter ended 30th September Quint Digital Media (formerly Gaurav...

The consultancy’s first responsibility will be to aid TRUST Group launch and sustain its maiden mutual fund...

In today’s edition of the ‘e4m PR and Corporate Communications Festive Series’, we speak to Sujit Patil, VP & Head Corporate Brand and Communications, Godrej...

Vineet Sehgal, CMO, Quikr says that with budget cuts marketers in the post Covid-19 world will need to think out-of-the-box, question preconceived notions about marketing,...

Ramnik Chhabra, Director & Head Marketing, Motilal Oswal Financial Services Limited (MOFSL) says a lesson for marketers from the pandemic is that even if physically...

Hindustan Unilever Limited (HUL) today announced its partnership with Fullarton Distilleries to manufacture and donate 10 Lakh (1 Million) medical-grade sanitizers to doctors...

On the occasion of India’s 71st Republic Day, the country’s favorite music streaming app, Gaana offers every Indian the opportunity to rediscover and celebrate his...

The first phase of the association will include a marketing campaign targeted pan India across Tier 1 and Tier 2 cities across online and offline...

Eco India is a co-production between Germany’s international broadcaster Deutsche Welle and Scroll.in DW’s weekly flagship programme for India - Eco India - completed one...

Motilal Oswal Private Wealth Management (MOPWM), the Private Wealth business of Motilal Oswal Financial Services Limited, has appointed Virendra Somwanshi as Managing Director & CEO....

Provides a powerful, live cloud gaming opportunity with Hatch on its 5G smartphones OnePlus, the global technology brand, collaborated with Qualcomm Technologies Inc. and Ericsson...

Home Credit India Finance Pvt. Ltd., one of India’s fastest growing non-banking financial companies (NBFCs), has unveiled its new brand campaign, “Bade bano...

Focussing on service and trust, the campaign showcases Home Credit’s role in helping customers to be financial literate & to...