Tags STORY
Marketing Moments
inDrive announces Vikrant Massey as its brand ambassador for India

inDrive India has rolled out its new brand campaign, Ab app ki nahi, aap ki chalegi!

By Team PITCH

BrandTalk
Tata Motors is an Indian brand that customers take a...

Vinay Pant, Head of Marketing, Tata Motors Passenger Vehicles, shares his insights on the company’s marketing strategies, expansion plans, brand....

By Kanchan Srivastava

On The Move
Pooja Asar named Head of Marketing at Tata Passenger Electric...

Prior to this, Pooja Asar was with Paytm as Vice President- Marketing

By Team PITCH

Marketing Moments
JSW Paints unveils ‘Rangon Ka Khel Hai’ anthem

Adds thoughtful colours to the game through brand association with six teams

By Team PITCH

Pitch Feature
Why is Big Tech turning to small advertisers?

The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad....

By Shantanu David

Pitch Feature
Is Zeenat Aman's Authentic Storytelling Rewriting Branding & Engagement Rules?

Industry Experts weigh in on whether authenticity, relevance, and cultural resonance are the new formula for successfully capturing young audiences

By Ritika Raj

Marketing Moments
WhatsApp Ads: A good call for B2B, B2C businesses

The convenience offered by Whatsapp Ads has made it a popular platform for businesses to establish cost-effective connection with its....

By Shantanu David

On The Move
Aditi Choudhury joins EssenceMediacom as Creative Strategy Director, APAC

Prior to this, Aditi Choudhury was associated with Wavemaker for nearly three years

By Team PITCH

Marketing Moments
A legend & a surrogate mother to everyone in media:...

The advertising veteran breathed her last on Sunday

By Team PITCH

On The Move
Takeshi Numoto to take over as Microsoft CMO after Chris...

Capossela departs after 32 years with the US-based tech giant

By Team PITCH