Tags STORY
Marketing Moments
Air India channels dance to demonstrate 'Safety Mudras'

The video is developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala

By Team PITCH

On The Move
Salesforce appoints Ashim Gupta as VP-Communications

Prior to this, Ashim Gupta was associated with Uber

By Team PITCH

Marketing Moments
Sony denies reports about acquiring stake in aha

Earlier media reports said, SPNI and Sun TV were in the fray for acquiring the OTT platform

By Team PITCH

On The Move
Leo Burnett India is lead creative and strategic AOR for...

Leo Burnett has been tasked with designing the brand architecture for the main brand – Birla Opus and driving the....

By Team PITCH

Marketing Moments
From Digital to TV+Print: Are D2C firms headed for brand...

Traditional media offers wide reach and can effectively build brand awareness and credibility, which are essential for D2C brands looking....

By Kanchan Srivastava

Marketing Moments
Viacom18-Star India merger announcement expected this week: Reports

As per reports, Reliance and Walt Disney have signed a binding agreement for the merger

By Team PITCH

Marketing Moments
Will Sun TV shine in the competitive Hindi GEC FTA?

Since Sun TV will debut in the Hindi-speaking market, it makes perfect sense for the network to launch the GEC....

By Sonam Saini

Marketing Moments
Shahid Kapoor's ad journey: From 'Complan Boy' to brands' blue-eyed...

e4m takes a walk down memory lane with a selection of Shahid Kapoor ads on his 43rd birthday

By Team PITCH

Marketing Moments
DD FreeDish auction: 13 slots sold, Rs 217 crore earned...

The total number of slots sold in the last six days has reached 59 and the total revenue earned so....

By Sonam Saini

Marketing Moments
Myntra’s new campaign spreads love for sneakers

As part of the campaign, Myntra will collaborate with multiple sneakerheads renowned for their sneaker collections

By Team PITCH