Tags STORY
Marketing Moments
Returning to X: Will appointing brand safety head rekindle advertisers’...

X recently appointed Yale Cohen, who previously worked for Publicis Media, as its head of brand safety and advertiser solutions

By Sohini Ganguly

Marketing Moments
Meta outage: Facebook, Instagram issue resolved after disruption

X owner Elon Musk has also chimed in on the situation with a well-timed jibe at its rival

By Team PITCH

Marketing Moments
Why are Elon Musk & Jeff Bezos eyeing India's upcoming...

The billionaires have applied for licences to offer satellite internet services in India; the new Telecommunications Act also opens doors....

By Kanchan Srivastava

Marketing Moments
Are brands on social media walking on thin ice?

Industry experts suggest that brands need to take greater measures and closely collaborate with platforms to ensure a safer advertising....

By Nilanjana Basu

Marketing Moments
Elon Musk sorry for antisemitic post but lashes out at...

Musk said the post in question was his 'dumbest ever'

By Team PITCH

Marketing Moments
News headlines to be back on X: Elon Musk

The tech mogul has not specified when the feature will be reintroduced

By Team PITCH

Marketing Moments
Twitter bird to depart, Elon Musk teases new logo

'Interim X logo goes live today,' tweeted Musk

By Team PITCH

Marketing Moments
Twitter ad rev down nearly 50%: Elon Musk

He also stated that his priority is to reverse the negative cash flow

By Team PITCH

Marketing Moments
Elon Musk: Unverified Twitter users can view only 600 tweets...

The move is to address 'extreme levels of data scraping and system manipulation' said the Twitter owner

By Team PITCH

Marketing Moments
Twitter ad sales down 59%, fails to meet sales projections

An international publication has accessed internal documents that pointed to Twitter's crisis in ad revenue, which stands at $88 million....

By Team PITCH