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Industry observers say X may see selective growth as it caters to categories tied to real-time info; suggest stronger brand-safety
Elon Musk’s EV giant makes a high-voltage debut, but roadblocks around pricing and infrastructure remain
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Donald Trump’s campaign was marked by its heavy reliance on pure social media, especially Elon Musk’s X
While they can't dictate who sits in the Oval Office, celebs have been leaving an indelible effect on their candidates' election campaigns
The platform’s slump in India is being attributed to Elon Musk focusing on the US elections and lack of outreach to advertisers here
X has agreed to comply with court-imposed conditions, including appointing a new legal representative and paying fines
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Zepeda joins X from Hyundai, where she was the Chief Marketing Officer for five years before becoming the Chief Creative Officer
A DDOS attack delayed the interview between the former president and the tech mogul, but it saw 27 million people tune in
Musk's Tesla is incorporated in Delaware, United States and has accused the Indian battery maker of using trade names 'Tesla Power' and 'Tesla Power USA'
X recently appointed Yale Cohen, who previously worked for Publicis Media, as its head of brand safety and advertiser solutions
X owner Elon Musk has also chimed in on the situation with a well-timed jibe at its rival
The billionaires have applied for licences to offer satellite internet services in India; the new Telecommunications Act also opens doors for administrative allocation of spectrum...
Industry experts suggest that brands need to take greater measures and closely collaborate with platforms to ensure a safer advertising environment
Musk said the post in question was his 'dumbest ever'
The tech mogul has not specified when the feature will be reintroduced
'Interim X logo goes live today,' tweeted Musk
He also stated that his priority is to reverse the negative cash flow
The move is to address 'extreme levels of data scraping and system manipulation' said the Twitter owner
An international publication has accessed internal documents that pointed to Twitter's crisis in ad revenue, which stands at $88 million for the five weeks between...
Being an advertising veteran, Yaccarino is expected to collaborate with advertisers and turn the platform positive for marketers, say brand experts
While some industry observers say making consumers pay for subscriptions wouldn’t be an easy task, others opine that the feasibility of paying per article will...
While Musk hasn't revealed any names, it is reported that Comcast NBCUniversal’s Linda Yaccarino could be the new Twitter chief