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Marketing Moments
T20 World Cup 2024: Disney+ Hotstar assures advertisers reach of...

The platform is seeking Rs 80 crore for co-presenting sponsorship, Rs 55 crore for powered by sponsorship, and Rs 30....

By Team PITCH

Marketing Moments
Will IPL 2024 score bigger ad numbers than last 2...

Pegged at around Rs 2,000 cr each for TV & digital, industry observers say this IPL’s advertising revenue may not....

By Aditi Gupta

On The Move
Disney+ Hotstar's Sidharth Shakdher joins Ola as Global CBO

Sidharth Shakdher stepped down in November 2023 as CMO of Disney+ Hotstar

By Team PITCH

Marketing Moments
‘MarTech solutions will work if brands are mindful of the...

e4m MarTech India Conference 2023 saw industry leaders from across sectors discuss the scope of MarTech in India

By Team PITCH

Marketing Moments
Disney+ Hotstar revenue up 35% in FY23

The streaming platform’s ad revenue for FY23 grew by 17% and subscription revenue increased 49%

By Sonam Saini

BrandTalk
We’d like to stay in Indian market, considering options: Walt...

We are also looking to see whether we can strengthen our hand there, said the Disney CEO during the earnings....

By Aditi Gupta

Marketing Moments
ICC World Cup 2023: 2.5 crore viewers watched Ind-Aus match...

When the Aussie innings started, there were approx 1.5 crore viewers online, it went up to 2 crore and then....

By Team PITCH

Marketing Moments
Disney+ Hotstar unveils 8 sponsors ahead of ICC World Cup...

The streaming platform has roped in Mahindra SUVs & Tractors, Booking.com, Louis Philippe, Kingfisher, Surf Excel, ThumsUp, Black& White and....

By Team PITCH

Marketing Moments
Asia Cup: Disney Star seeks Rs 26 cr for TV...

The associate sponsorship for TV has been priced at Rs 19.66 crore, whereas it is Rs 18 crore for the....

By Team PITCH

Marketing Moments
Disney Star pitches ICC WC Co-Presenting at Rs 118cr for...

As per sources, for India-Pakistan match Disney Star has quoted Rs 30L per 10 secs; Rs 88cr for associate sponsorship....