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Marketing Moments
Will advertiser interest in cricket see a hike after India’s...

Industry watchers note that higher the viewership and demand, the easier it is to sell ad inventory for the broadcaster....

By Misbaah Mansuri

Marketing Moments
What led to the BCCI-IMG fallout?

A source said that BCCI is miffed by IMG's 'poor leadership' in the UK. Another stated that the board has....

By Ruhail Amin

Marketing Moments
Conflict of interest in cricket: Real or imagined

Guest Column: Sandeep Goyal, Founder & Chairman, Mogae Group, says, according to him, a potential conflict has two dimensions to....

By Sandeep Goyal

Marketing Moments
BCCI valued at Rs 14,489 crore

Of its Rs 4,017.11 crore income, the board reportedly made more than half (Rs 2,407.4 crore) through the 2018 Indian....

By Team PITCH

Marketing Moments
BCCI approves 10 teams for IPL 2022, backs cricket's inclusion...

At the board's 89th Annual General Meeting held in Ahmedabad, it also announced the appointment of Rajeev Shukla as VP....

By Team PITCH

Marketing Moments
IPG Group bags marketing and organizing rights for Singapore T10

Scheduled to be held in the second half of 2021, this will be the first-ever T10 event where both men....

By Team PITCH

Marketing Moments
FIFS announces key changes in its constitution

The body announced that the changes are a result of months of research, studying various global self-governing organisations The Federation....

By Team PITCH

Marketing Moments
ICC looking for digital publishing platform partner for 2021-23

The cricket body is looking for an experienced sport-focused partner who can provide both the platform and the services required....

By Team PITCH

Marketing Moments
IPL 2020 viewership up by a record 23%, posts 400...

Television viewership for the tournament reached 31.57 million average impression, making IPL....

By Team PITCH

Marketing Moments
My11Circle comes on board as title sponsor of LPL

The LPL is scheduled to kick-off from 26th November till December 16, 2020 In a major boost to the inaugural....

By Team PITCH