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BrandTalk
BBDO India works very hard, winning awards, but its growth...

During her maiden trip to India, the Asia CEO of BBDO spoke to e4m about her vision for the agency’s....

By Kanchan Srivastava

Marketing Moments
Generative AI: Top e-comm players have a new ‘salesman’ for...

From personalizing shopping experience to predicting product demand and automating recommendations, brands are working hard to enhance consumer experience this....

By Kanchan Srivastava

Marketing Moments
Kartik Aaryan roped in as brand ambassador of Drools

In an Instagram teaser for the brand, Aaryan re-enacts his iconic monologue from 'Pyaar Ka Punchnama'

By Team PITCH

Marketing Moments
Sebi case: SAT reserves order on Punit Goenka’s plea

The tribunal has given one week’s time to the parties to file written submissions, if any

By Team PITCH

Marketing Moments
NDTV gets permission from MIB to launch 3 HD channels

The three high definition channels that received the nod are NDTV 24x7 HD, NDTV India HD and NDTV Profit HD

By Team PITCH

Marketing Moments
Disney+ Hotstar unveils 8 sponsors ahead of ICC World Cup...

The streaming platform has roped in Mahindra SUVs & Tractors, Booking.com, Louis Philippe, Kingfisher, Surf Excel, ThumsUp, Black& White and....

By Team PITCH

Marketing Moments
Shailesh Gupta, Shashank Srivastava elected MRUCI Chairman and Vice Chairman

Rajeev Beotra and Anupriya Acharya appointed to the Board of Governors

By Team PITCH

Marketing Moments
Festive fervour: Consumer durables sector expects double-digit growth in Oct-Nov

The industry experienced a positive environment during Onam, indicating that the approaching months would be profitable

By Sonam Saini

BrandTalk
Will surely drive BJP’s campaign in 2024, if they call...

Devika Bulchandani, Global CEO of Ogilvy, and Piyush Pandey, Chairman Global Creative and Executive Chairman of Ogilvy India, share their....

By Kanchan Srivastava

Marketing Moments
Neeraj Chopra onboarded as brand ambassador for Noise's smartwatches

As part of the association, Chopra will be involved in a robust campaign that entails all touchpoints

By Team PITCH