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At the 78th Cannes Film Festival, Alia Bhatt was seen sporting a three-piece outfit designed by Gucci that closely resembled a saree
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Despite the high-octane buzz around the celebrated influencer's Cannes return, experts decode why top fashion brands are hesitating to collaborate with her
At the Pitch CMO Summit 2025, L’Oréal India Director Raagjeet Garg discussed hyper-local strategies for beauty dominance
According to the latest TAM AdEx (Jan-Jun '24) report, 32% of all ads on television featured celebrities
Alia Bhatt's latest global collaboration with L'Oréal Paris is on the heels of her successful stint with Gucci as its first Indian global ambassador
The ad has been created by Ogilvy Bangalore
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Two new brand films have been launched to showcase the simplicity and convenience of booking flights and hotels for international travel with MakeMyTrip
Cadbury Perk encourages consumers to embrace life's challenges with a light-hearted attitude, echoing the mantra ‘Take it lightly’
The campaign comprises two playful ad films
On Alia Bhatt's birthday, we revisit some of her recent ad campaigns and brand endorsements
On 'Mr Perfectionist', Aamir Khan's birthday, we revisit some of his iconic ads and endorsements over the years
Our pick of the most creative commercials of the February 16-29 period
The over $340-billion Indian start-up ecosystem with 108 unicorns is presenting a lucrative investment option for celebrities and leveraging star power in return
Creative spots that caught our eyes
The much-loved chocolate brand brings back Alia Bhatt as the brand ambassador Cadbury Perk, one of Mondelez India’s iconic and fun brands, is all set...
Sonika Chandra, VP, Business Development & Strategic Partnerships, PhonePe, shares more on the growing digital payments infrastructure, PhonePe’s Switch platform & on the ongoing festive...
In a film conceptualised and virtually directed by Prasoon Pandey, the Indian Film Industry pledges to support and sustain over One lakh daily wage earners...
Over 5 billion impressions and 10,000+ User Generated Content in just three days LAY’S, India’s favourite potato chip brand, took
Uber Eats, the world’s largest food delivery platform, has today launched a new marketing campaign #EatsNewEveryday featuring Alia Bhatt and Dulquer Salmaan. The...
Alia Bhatt and Ranbir Kapoor – Bollywood’s most adored and closely followed couple will appear on-screen for the second time this year for...
Uber Eats, the world’s largest food delivery network, today unveiled a new brand campaign, with brand ambassador Alia Bhatt. The campaign builds a...
Taking its presence in India a notch higher, Uber Eats, the world’s largest food delivery platform, today announced the appointment of leading actress...
HMD Global, the home of Nokia phones, on Monday announced that actress Alia Bhatt will be the face of Nokia phones in India.