Tags STORY
On The Move
mSix&Partners wins integrated media mandate for Dr. Reddy's OTC Business

The mandate includes TV, Print, Radio, Digital and OOH

By Team PITCH

On The Move
Aditya Birla Capital appoints Dentsu Creative India as lead brand...

The account will be serviced from the agency's Mumbai office

By Team PITCH

Marketing Moments
‘Kaala teeka’ campaign row: A case of coincidence?

Industry experts weigh in on the latest controversy in the Indian ad world where two leading agencies have sent out....

By Tanzila Shaikh

Marketing Moments
E4M Exclusive: Cannes Lions 2023: Two leading agencies send ‘similar’...

The entries sent by Dentsu Creative and VMLY&R have a striking resemblance. Will this be a cause for concern?

By Tanzila Shaikh

Marketing Moments
Startups: Valuation balloon burst leaves advertisers wary

India’s celebrated startups face a setback as their investors marked down their hefty valuations. How much will this impact the....

By Kanchan Srivastava

Marketing Moments
India wins 19 Pencils and 37 Merits in The One...

Leo Burnett India and DDB Mudra Group won gold metals

By Team PITCH

Marketing Moments
Bandhan Bank celebrates the timeless love between mom and their...

The new Mother's Day video pays testament to the strongest 'bandhan' in the world

By Team PITCH

Marketing Moments
From Heartfelt to Hilarious: Mother's Day Campaigns that stood out...

We pick a few campaigns that topped our list amid the Mother’s Day marketing clutter this year

By Ritika Raj

Marketing Moments
'Go sell to wokes in the US!': Starbucks trolled for...

While the ad has received a lot of praise for its sensitive portrayal of India's changing attitude towards queer topics,....

By Team PITCH

Marketing Moments
'Go sell to wokes in the US!': Starbucks trolled for...

While the ad has received a lot of praise for its sensitive portrayal of India's changing attitude towards queer topics,....

By Team PITCH