MX Player’s Manish V Dhanwani has moved on to ShemarooMe to lead the D2C business.

At MX Player, Dhanwani was Associate Director: SVOD Marketing.

He will be responsible for the growth of subscriptions and renewals.

Prior to this, Dhanwani has worked with brands like BookMyShow, SonyLIV, TimesofMoney in their digital growth profiles.