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Doordarshan gets new logo

BY Team PITCH

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National broadcaster Doordarshan has revamped its logo. The old and well-known tricolour logo now has a saffron-coloured look.

Talking about the new logo, Gaurav Dwivedi, Chief Executive Officer, Prasar Bharati, shared, “We went through multiple options before picking this one. The new logo has a visual aesthetic.”

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DD India underwent a revamp a few months back and the new logo is being carried across both their news channels, he said.

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Sharing the new logo on X, the broadcaster posted, “While our values remain the same, we are now available in a new avatar. Get ready for a news journey like never before.. Experience the all-new DD News!”

“We have the courage to put: Accuracy over speed, Facts over claims, Truth over sensationalism, because if it is on DD News, it is the truth!,” added the post. 

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Tags : Prasar Bharati Doordarshan Logo