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Marketing Moments
TV advertising in 2020: 10 out of top 20 brands...

As per the BARC report on ad volumes on television for 2020, digital native advertisers turned to television to capitalise....

By Team PITCH

Marketing Moments
Amol Maheshwari joins MediBuddy as Country Head – Sales &...

Maheshwari’s last stint was with Bajaj Allianz Life Digital healthcare platform MediBuddy has onboarded Amol Maheshwari as their Country Head....

By Team PITCH

Marketing Moments
Sony Pictures Networks India to telecast Abu Dhabi T10 tournament's...

All 29 Abu Dhabi T10 matches will be telecast live on Sony Six in English and 27 matches on Sony....

By Team PITCH

Marketing Moments
Airtel names Pradipt Kapoor as Chief Information Officer

In his new role, Kapoor will drive Airtel’s overall Engineering strategy and be a key player in helping realize the....

By Team PITCH

Marketing Moments
We had our viewers and advertisers back by Q3: Nina...

Jaipuria, Head- Hindi Mass Entertainment & Kids TV Network, Viacom18, talks about the industry making a comeback in Q3 with....

By Naziya Alvi Rahman

Marketing Moments
2020: A peep into TRAI's regulatory manoeuvres

From announcing NTO 2.0 to launching channel selector apps, TRAI had a rather eventful year On 1st January 2020, the....

By Javed Farooqui

Marketing Moments
EPIC ON partners with PhonePe to offer its premium content...

An EPIC ON premium subscription can be bought on PhonePe for just INR 299 and an annual subscription at just....

By Team PITCH

Marketing Moments
Soumitra Karnik quits Dentsu

Karnik, CCO at Dentsu Impact, Dentsu India, and mcgarrybowen India, announced his departure through a Facebook post on Friday Soumitra....

By Team PITCH

Marketing Moments
TV9 Marathi unveils new look & brand positioning

The revamped identity is in line with the brand's promise of 'Kaalji Tumchi Hith Maharashtrache' (Viewer’s Concern & In the....

By Team PITCH

Marketing Moments
Life without BARC data: Direct market feedback becomes the new...

Marketers haven’t been shy about spending on news channels in absence of ratings. As per TAM data, top 5 advertisers....

By Tasmayee Laha Roy