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Marketing Moments
Price hike of TV channels put on hold till June?

Sources say TRAI has requested broadcasters to not increase prices of TV channels till June this year to avoid any....

By Aditi Gupta

Marketing Moments
NDTV profit declines by 26% to Rs 9.5 cr in...

After relaunching business news channel ‘NDTV Profit’, NDTV to launch two regional channels soon

By Team PITCH

Marketing Moments
Are broadcasters losing paid TV subscribers due to NTO 3.0?

Industry has a mixed response. While some say NTO 3.0 has been positive, others claim it has shrunk the number....

By Aditi Gupta

Marketing Moments
Broadcasters can now access Respondent Level Data weekly by paying...

The data will be released every Thursday

By Naziya Alvi Rahman

Marketing Moments
How will RLD impact channels: 'Picture will be clear once...

A decision on the price at which BARC will provide Respondent Level Data to channels is expected soon

By Team PITCH

Marketing Moments
Will move to tariff forbearance if broadcast sector works cohesively:...

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....

By Team PITCH

Marketing Moments
TV9 Marathi unveils new look & brand positioning

The revamped identity is in line with the brand's promise of 'Kaalji Tumchi Hith Maharashtrache' (Viewer’s Concern & In the....

By Team PITCH

Marketing Moments
Odisha Television FY20 net profit jumps to Rs 16.87 cr

We have been working on getting the right content mix for our channels and the popularity of each genre, says....

By Javed Farooqui

Marketing Moments
Hathway launches celebration packs at lower price points

The move follows of reduction in ala carte prices by some of the broadcasters Hathway has announced that it has....

By Team PITCH