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Report Watch
Mindshare-e4m Content Marketing Trends report unveiled

The report shares insights on the four pillars of content marketing – consumers, creators, technology, and platforms

By Team PITCH

Report Watch
97.9% GenZ follow influencers, Mindshare-e4m Content Marketing Trends report

76% of all social content they consume is creator made while 87% spend the most time on Instagram, the report....

By Team PITCH

Report Watch
93% YouTube viewers watch Indian language content: Mindshare-e4m Content Marketing...

The report adds that preference for Indic languages is higher in non-metros at 53% compared to metros at 39%

By Team PITCH

Uncategorized
Patanjali case: Tables turned on IMA over comments about SC

The Supreme Court has taken exception to IMA President RV Asokan’s comments in an interview about the Court’s criticism of....

By Team PITCH

Marketing Moments
MullenLowe Lintas Group commissions study to deconstruct Indian cultures

The study, named State of States, will be carried out in collaboration with Quantum Solutions

By Team PITCH

Marketing Moments
Soha Ali Khan endorses Tata Simply Better’s range of cold-pressed...

Soha Ali Khan is part of a digital film for the product range

By Team PITCH

On The Move
HT Media Group names Saurabh Sharma as Head of Marketing

Saurabh Sharma has been with the Group since 2008 and most recently served as the head of Brand Studio

By Team PITCH

On The Move
HT Media Group names Saurabh Sharma as Head of Marketing

Saurabh Sharma has been with the Group since 2008 and most recently served as the head of Brand Studio

By Team PITCH

Marketing Moments
Rohit Sharma turns 37: The Hitman’s ad and endorsement sixers

On the Captain's birthday, we look back at some of his memorable ads from the year gone by

By Team PITCH

Marketing Moments
Star Sports launches ‘Star Deals’ to boost second screen engagement...

It is a patented technology that allows brands to engage with audiences through their second screens while they watch the....

By Team PITCH