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Marketing Moments
DD Free Dish adds 3 movie channels in 50th e-auction

In 51st online e-auction, the public broadcaster has also invited applications for allotment of vacant MPEG-4 slots for the period,....

By Team PITCH

Marketing Moments
In these times, brands need to build on the foundation...

On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights....


Marketing Moments
72% urban Indians economically impacted by Covid: Kantar report

The New Indian Consumer Report states that brand loyalty has taken a beating due to the pandemic With almost a....

By Team PITCH

Marketing Moments
Mobile emerges as primary screen for connected consumers of India

With spends on mobile marketing set to touch? 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends....

By Simran Sabherwal

Marketing Moments
Dell is India’s most trusted brand: TRA report

Hindi GEC Sony Entertainment Television ranks seventh, featuring among the top 10 for the first time Dell has achieved top....

By Team PITCH

Marketing Moments
30 million adults tuned into audio OTT in October 2020:...

Affluent, younger and mature audiences are more engaged with OTT audio platforms Indians have resumed travelling for both work and....

By Team PITCH

Marketing Moments
ITC Ltd. Aashirvaad Svasti Select Milk’s new TVC featuring Rachna...

Playing the role of a contemporary mother, Rachna Banerjee puts a spin to the classic ‘Report Card’ conversation in....

By Team PITCH

Marketing Moments
Avg daily time spent on digital entertainment up 21% globally...

The report titled ‘Covid-19: A Game Changer For Media And Purchasing' aggregates how consumers’ attitudes, media consumption habits and actions....

By Team PITCH

Marketing Moments
dentsu X and mindshare among dominant agencies in India: RECMA...

RECMA is an the independent research firm that evaluates media agencies RECMA, the independent research firm that evaluates media agencies,....

By Team PITCH

Marketing Moments
91% happy to be investing in OOH at present: Posterscope...

Posterscope’s OOH Mobility report has recorded a 12% mobility rate compared to the pre-COVID environment and showcases that ? of....

By Team PITCH