In 51st online e-auction, the public broadcaster has also invited applications for allotment of vacant MPEG-4 slots for the period,....
On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights....
The New Indian Consumer Report states that brand loyalty has taken a beating due to the pandemic With almost a....
With spends on mobile marketing set to touch? 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends....
Hindi GEC Sony Entertainment Television ranks seventh, featuring among the top 10 for the first time Dell has achieved top....
Affluent, younger and mature audiences are more engaged with OTT audio platforms Indians have resumed travelling for both work and....
Playing the role of a contemporary mother, Rachna Banerjee puts a spin to the classic ‘Report Card’ conversation in....
The report titled ‘Covid-19: A Game Changer For Media And Purchasing' aggregates how consumers’ attitudes, media consumption habits and actions....
RECMA is an the independent research firm that evaluates media agencies RECMA, the independent research firm that evaluates media agencies,....
Posterscope’s OOH Mobility report has recorded a 12% mobility rate compared to the pre-COVID environment and showcases that ? of....