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Marketing Moments
Agencies for AI regulation in India

This is the first of a two-part series that explores what advertisers and agencies want from upcoming regulations on Generative....

By Shantanu David

Marketing Moments
Will move to tariff forbearance if broadcast sector works cohesively:...

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....

By Team PITCH

Marketing Moments
Three-tier regulatory framework for online media platforms proposed by Govt

The rules also mandate OTT platforms to carry ratings such as U (universal) or A (adult) The government has framed....

By Team PITCH

Marketing Moments
Amazon Prime Video's 'Tandav' drops 2 scenes that stirred controversy

According to reports, scenes featuring Zeeshan Ayyub as a college student playing a Hindu deity and Tigmanshu Dhulia's PM character....

By Team PITCH

Marketing Moments
OTT regulation: Justified concern or exaggerated fear?

Experts weigh in on the decree to bring OTT content under MIB’s ambit – some alleging censorship while others supporting....

By Javed Farooqui

Marketing Moments
OTT industry working on implementation code after MIB's rejection of...

According to Tarun Katial, the ‘implementation code’ flows from the self-regulatory code With Ministry of Information and Broadcasting (MIB) refusing....

By Team PITCH

Marketing Moments
Adworld reacts to Madras HC's decision on ‘obscene’ ads

While some industry leaders laud the move saying that self-regulation in advertising is a myth, others feel that the blame....

By Misbaah Mansuri

Marketing Moments
IRDAI proposes regulations to curb misleading insurance ads

The body has invited comments from stakeholders on the exposure draft by....

By Team PITCH