The new feature reveals how Instagram interprets user interests and lets people fine-tune their content feed in real time, marking a major shift toward transparency.
WPP steps away from re-pitch while Ogilvy retains long-standing creative duties
Sujala Martis, Consumer Marketing Director – India, Platinum Guild International, shares how differentiation, meaning and aspiration for platinum has helped get consumer traction, and more
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The summit will be held in Gurugram on Thursday, June 5, 2025
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Mark Shanley, Matt Gay and Katherine O’Brien will strengthen the agency’s legacy of creative excellence under their combined leadership
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Cricket commands 85% of the Rs 16,000-crore industry, says the GroupM ESP report
Neeta Nair speaks to BFSI leaders at a roundtable during the second edition of Pitch BFSI Marketing Summit hosted by e4m in Mumbai
Journalist and founder of Editorji, Vikram Chandra, offered a deep dive into the evolving role of AI in the news industry at the e4m English...
While industry experts express disappointment over the government giving the M&E sector a miss, they say several other initiatives that have been announced would spur...
Several stakeholders, e4m spoke to, shared suggestions like facilitating subsidies to filmmakers & web series creators, easing the TDS framework and making tweaks in the...
At Pitch CMO Summit Delhi 2024, Kanika Mittal, Country Manager - India, Taboola decoded the open web
Attendees will learn how to craft compelling brand narratives, connect with diverse audiences and sustain brand loyalty
The conference will be held on Friday, June 7, 2024
The report will analyse how and where advertising money was spent in the past year, and project the future of media & advertising industry
Experts say startups/SMBs are set to revolutionize the advertising landscape, injecting innovation and agility into the ecosystem
Jessica Kam-Engle appointed EVP & Business Head for Banijay Asia’s regional expansion
TV ad spends will grow at a 6.4% CAGR to reach Rs 5,36,445 crore in 2027, the report says
The report explores the growth of the online gaming landscape in India, how brands can leverage this billion-dollar industry and the road ahead
At Pitch CMO Summit Delhi 2023, industry experts discuss ‘Marketing in the Era of Technological Disruption'
The report seeks to decode the growth of the online gaming landscape in India and focus on how brands can leverage this billion-dollar industry
The spike has been the highest in Aug-Oct when compared to the same period in 2019 The advertising volume in the education sector grew 3...
New design celebrates both the brand’s rich history and contemporary vision The Glenlivet, a global leader within the booming single malt Scotch category,...
Electronic waste or e-waste is the disposal of broken or obsolete electronic components and materials. E-waste material may be valuable and recyclable...
Pan Vilas Premium Elaichi released their new advertisement campaign with a set of TVCs starring Manoj Bajpai, Jameel Khan and Elli Avram.