The Adani Group-owned company has also reported net loss increasing four-fold, due to higher production costs and finance costs
Industry experts say broadcasters may give some leverage and consider the concerns of cable operators
Welfare schemes and freebies are likely to generate extra disposable income of about Rs 30,000 crore in the country every month, say industry experts
Experts say that Dhruv Rathee, Ranveer Allahabadia, and others have helped bridge the information gap by offering diverse opinions and counterpoints not typically provided by...
Thanks to IPL and elections, brands are likely to have increased their OOH budget 20-25% this year compared to a normal year, say experts
The tech giant also reportedly allowed “shadow advertisers” who peddle disinformation in alignment with political parties
Ad rates too typically go up 40-50% during elections, say industry experts
Industry experts expect a potential boost in Adex driven by elections. However, concerns loom over a post-election industry slowdown, which can pick up pace post...
The relocation has been done in consideration of the Lok Sabha elections
Regional language usage becomes essential to show grassroots connection, understanding of local and regional issues, and creating a personal bond with the voter, say experts
A news report says that the 17th edition of the annual event will now be a two-day fest instead of three, scheduled for May 30...
According to regional news players, more relevant and relatable information around the upcoming general elections has drawn more audience and advertisers
India’s leading news publishers got fewer unique visitors in January 2024 compared to January 2023, as per Comscore. Publishers insist web traffic is seasonal and...