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Marketing Moments
Indian advertisers alarmed over ‘inflated viewership’ US lawsuit against Meta

The Indian Society of Advertisers is looking into the matter; other industry experts opine if the case proceeds to trial....

By Kanchan Srivastava

Marketing Moments
Google accused of using ‘incognito mode’ to track private user...

Google has reportedly settled the lawsuit with the plaintiffs who sought damages to the tune of at least $5 billion

By Team PITCH

Marketing Moments
Epic win against Google: An inflection point in the gaming...

The move changes the in-app purchase ecosystem largely, and is a big win for consumers as well as publishers, say....

By Shantanu David