jiohotstar

Close on YouTube’s heels is erstwhile JioCinema with 31% share

By offering IPL access as part of data plans, JioHotstar aims to soften the impact of its paywall and sustain cricket’s digital dominance

This is Haier’s third consecutive year of collaboration with IPL

The viewership was already soaring at 40 crore views during New Zealand’s innings, but the real spike came during India's chase

JioStar has branded IPL 2025 as the ‘Year of the Advertisers,’ rolling out multiple initiatives to attract brands of all sizes

With names like Uorfi Javed, Munawar Faruqui, Zakir Khan and Ranveer Brar on board, industry watchers say it is now for Sparks to get the...

JioStar’s Ishan Chatterjee along with Nielsen’s Arnaud Frade and Hemant Kewalya, share their insights on how this partnership will reshape digital ad measurement and accountability

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