Tags STORY
Marketing Moments
Goldmedal joins forces with highly anticipated sequel Pushpa 2

The brand's decision to partner with the Pushpa franchise aligns closely with its core values and mission of showcasing narratives....

By Team PITCH

Opinion
Marketing Narratives will have to be Insight Driven

Guest Column: Mr. Prashant Dhar, Director - Marketing, A. O. Smith India explores how marketing narratives will evolve in 2024

By Prashant Dhar

Marketing Moments
HP launches ‘Walk to The Light’ campaign to adopt ‘digital...

Showcases the transformative impact of digital education on small businesses

By Team PITCH

On The Move
HP appoints Ipsita Dasgupta as SVP & Managing Director, India...

Ipsita joins HP from Apple where she most recently served as Senior Director of Marketing for Apple Services

By Team PITCH

BrandTalk
Strategy for 'Pushpa Impossible' focused more on engagement & outreach:...

Sharma, Head of Marketing and Communications, Sony SAB, SET & Sony MAX Movies Cluster, spoke to e4m about 'MainKhushTohFamilyKhush’ campaign....

By Sonam Saini

Marketing Moments
2020: A mixed bag for Cable & DTH industry

As the pandemic struck, while many got new connections to make stay at home enjoyable, there were others who opted....

By Sonam Saini

Marketing Moments
Sensodyne unveils first TV campaign for its toothbrush portfolio

The TVC, created in eight languages, encourages people to choose the right toothbrush for their oral health Oral health brand....

By Team PITCH

Marketing Moments
Content Jam 2020: ‘Authenticity & engagement key while selecting influencers’

On the second day of the event, influencer marketing experts shared the qualities required while going for an influencer During....

By Team PITCH

Marketing Moments
HP drives the message of hope this festive season

Conceptualized by Autumn Grey & Utopians, the ‘YeDiwaliDilWali’ campaign highlights the role of accessible technology products in creating lasting impact....

By Team PITCH

Marketing Moments
‘JK Cement’s marketing strategies aligned with increased digital reach in...

Pushp Raj Singh, President Marketing, JK Cement Ltd. (Grey Cement Business) speaks about the brand’s recent campaign film, the realty....

By Simran Sabherwal