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Some agencies say 10% ad inventory has been saved for last-minute deals. Others claim TV inventory is sold out but....
The merger is in line with the companies’ endeavours to restructure their streaming, broadcasting and distribution business
Top Disney executives Tom Staggs and Kevin Mayer reportedly played a key role in setting up the talks
With the opening match of India clocking 2.5 crore concurrent viewers on Disney+ Hotstar, fingers are crossed for October 14....
When the Aussie innings started, there were approx 1.5 crore viewers online, it went up to 2 crore and then....
The streaming platform has roped in Mahindra SUVs & Tractors, Booking.com, Louis Philippe, Kingfisher, Surf Excel, ThumsUp, Black& White and....
The associate sponsorship for TV has been priced at Rs 19.66 crore, whereas it is Rs 18 crore for the....
As per sources, for India-Pakistan match Disney Star has quoted Rs 30L per 10 secs; Rs 88cr for associate sponsorship....
Bundling could prove to be a saving grace as it will enable the large players to divide their fixed costs....
Celebs@Hotstar shares a sneak peek into the lives of these icons and has garnered over 36 million views Disney+....
