Experts tells us whether drone advertising has enough wind under its wings to go from a niche trend to a mainstream marketing force capable of...
The advertising & promotion expenses stood at Rs 340 crore
Given the substantial number of users actively engaging with these platforms, they have become a significant and intriguing space for advertisers to connect with their...
Softer demand for online food ordering on platforms like Swiggy and Zomato during tournament season could be due to their focus on profitability and penetration,...
Ketan Kulkarni, CMO and Head– Business Development, Blue Dart, shares insights on gearing up for vaccine roll-outs, challenges during pandemic, evolution in marketing, key learnings...
According to Tofler, the total income of the company has more than doubled to Rs. 2485.7 crore from Rs. 1255 crore, recording an approximate 100%...
Sanjay Gupta, Marketing Director, India SA & APAC Rides Brand Marketing, Uber emphasizes on the need for marketers to be meaningful in their actions and...
In view of the rapid evolution of the coronavirus (COVID-19), Bisleri@Doorstep initiative encourages consumers to stay hydrated, boost immunity and ensures direct delivery...