Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities talks about how younger cohorts, meme marketing, Gen....
In response to stakeholders' worries about Google’s preparedness to meet the cookie deprecation deadline and capabilities of Privacy Sandbox, the....
With Google testing Tracking Protection that curbs cross-site tracking, brands will adopt a multi-faceted approach to measure their digital ads....
While several marketers have proactively readied themselves for the shift, others are still navigating the learning and unlearning process, shared....
With no concrete roadmap, the majority of programmatic ad spend is still being put toward cookied inventory, experts say. Google....
The film makes the point on the role of homemakers, knowing what is best for the health of the family
The ad reiterates Apple's commitment towards having 'net zero climate impact' by 2030
Besides, Vinay Dhanani has been elevated to President - Supply Chain and Category, and Viral Jhaveri will be taking over....
Max Protein is well-known brand making products like protein bar After successfully carving a niche for itself in the health....
Launches the special edition of TVS Scooty Pep+ exclusively for its customers in Tamil Nadu TVS Motor Company, a reputed....