With close to one-fourth of brand-influencer collaboration called out for violation, we look at how brands and influencers can cultivate....
The IPO, comprising 48,12,000 equity shares, attracted a robust response from investors
The Head of Meta Ads India spoke about AI being central to the company, the consumer engagement space and why....
Microblogging apps are gradually losing grounds to video sharing platforms, says Data.ai in its latest report
The feature enables advertisers to selectively segment TV audiences and serve different ads to different households
Responding to the allegations, Google told e4m that advertisers can exclude their ads from showing on specific SPN sites by....
As per reports, major advertisers are considering to reduce spends on Google's third-party ad network
21 percent of healthcare brands were violators in H1 of 2023-24, according to ASCI's report. Brand experts suggest how the....
This year, brands aim to redefine what Diwali means beyond the celebrations
On King Khan's 58th birthday, we look his endorsement journey this year