Tags STORY
Marketing Moments
Madison Media wins TV business of Ghadi detergent makers RSPL...

The account will be handled by Madison Media Plus out of Delhi RSPL Group, the makers of Ghadi detergent, has....

By Team PITCH

Marketing Moments
Why the OOH industry gained more than it lost during...

Guest Column: Gulab Patil, the founder, and CEO of Lemma, focuses on the many technological strides the OOH industry made....

By Gulab Patil

Marketing Moments
JOHNSON’S® Baby brings the new Cottontouch® in India

 The latest TVC highlights the uniqueness of the products and upholds the message of softness one has never experienced....

By Team PITCH

Marketing Moments
'Today, brands have to embrace technology to get closer to...

Ashish Sinha, Managing Director – India, APAC & MEA, Epsilon, discusses the company's journey helping brands transform customer experiences during....

By Nafisa Shaheen

BrandTalk
We need to be a brand that is relevant, relatable...

Adhish Zaveri, Director – Marketing, Shaadi.com, says that people looking at matchmaking now see value in coming online The implementation....

By Simran Sabherwal

Marketing Moments
Vi emerges as top brand in week 36: BARC

As per the weekly data, top ten advertisers’ weekly insertions grew by 10.68% whereas brands’ weekly insertions rose by 47.75%....

By Team PITCH

Marketing Moments
Surrogate ads to be previewed & certified by CBFC before...

As per the MIB advisory, the rule aims at prohibiting surrogate advertisements....

By Team PITCH

Marketing Moments
The Business of Marketing in the ‘New Normal’

Sanjay Gupta, Marketing Director, India SA & APAC Rides Brand Marketing, Uber emphasizes on the need for marketers to be....

By Sanjay Gupta

Marketing Moments
This year, protecting business, not growth, is the key: Mahesh...

Dr Gupta, Chairman, Kent Ro, tells us why the company continued to advertise during lockdown, about lessons learnt from the....

By Simran Sabherwal

Marketing Moments
Regional language channels account for 57% of overall TV ad...

Average ad volume per day for regional channels has risen by 74% in June compared to April, shows the data....

By pitchteam