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Experts observe how brands have moved from just doing isolated and traditional campaigns to now encompassing all modern and technical....
While TV & print AdEx is expected to grow by at least 10%, digital AdEx is expected to grow by....
Industry experts share the additional tax burden might shrink the active user base of gaming companies and thus reduce the....
With several big brands hopping onto the Barbie bandwagon, experts share their take on the film's unique marketing strategy
Experts tell us how the Indian market is unique and what we should expect from the sector in the coming....
With Deccan Herald completing 75 years in circulation, Editor of the publication & CEO of The Printers Mysore Sitaraman Shankar....
Industry experts are unanimous in their view that brands are increasingly recognizing the potential of AI as it offers more....
Softer demand for online food ordering on platforms like Swiggy and Zomato during tournament season could be due to their....
Experts discuss the different functions of technology in the health marketing world and what kind of responsibilities comes with the....
Himalaya’s head of OTC business spoke to e4m regarding their new campaign around stress, the expected growth rate from the....
The CEO and Founder of the marketing solutions company spoke to e4m about the growth of AI, the trends in....
Being an advertising veteran, Yaccarino is expected to collaborate with advertisers and turn the platform positive for marketers, say brand....
The VP of Marketing at Colgate-Palmolive gets talking about the brand's marketing mix, focus areas and strengths
Ghugre, Automotive Sales and Marketing Manager, Shell Lubricants, spoke to e4m about new additions to the company’s marketing mix, plans....
With a stark difference between the results of some of the biggest ad platforms, experts discuss what should be the....
