waves

Public Broadcasters Boost Revenue as Prasar Bharati Modernises Platforms

Public broadcaster’s digital platform gains momentum as demand for multilingual Indian content rises

Samay Raina’s Delhi Stadium Run Signals the Rise of Creator-Led Live Entertainment in India

According to a recent report from MIB & EY’s released at the WAVES Summit, television retains a staggering reach of over 800 million viewers—a number...

Speaking at the WAVES Summit, Sushant Sreeram described JioStar’s journey not as a typical business evolution, but as a Big Bang

Zee’s Chief Growth Officer Ashish Sehgal says multiple measurement systems could fragment market, urging stakeholders to strengthen BARC

On Day 3 of the WAVES Summit 2025, Uday Shankar, Vice Chairman of JioStar, laid out a compelling vision for the Indian M&E sector

Industry titans discuss 'Hyper Personalised Ad Revolution' on Day 2 of WAVES 2025 Summit

WPP CEO Mark Read took center stage at the WAVES Summit 2025, talking about how AI has been democratising the ad industry

Speaking at the inaugural edition of WAVES 2025, Ambani laid out a four-part strategy to take Indian entertainment global

Speaking at the WAVES summit, Adobe CEO Shantanu Narayen shared a four-fold strategy to build AI-powered frameworks

Following the recent terror attack in Pahalgam, some creators are worried the summit might be postponed once again, but there is no official statement yet...

The government's move to nurture its gaming ecosystem is far from performative and India's robust gaming community is no longer playing on the sidelines

India is set to host a powerhouse gathering of global media leaders, including Netflix Co-CEO Ted Sarandos, Instagram Head Adam Mosseri and YouTube CEO Neal...

MIB minister Ashwini Vaishnaw interacted with national as well as regional news media ahead of the Waves summit

Prasar Bharati’s free OTT platform has witnessed over 30 lakh downloads so far. While the platform has potential, consumers and experts feel its content strategy...

In a candid conversation with e4m, Prasar Bharati’s CEO, Gaurav Dwivedi, spoke about the evolving television landscape, Waves OTT platform, role of AI in media,...

As per reports, Gaurav Dwivedi, CEO of Prasar Bharati, has said that the pubcaster will be inviting bids from tech companies within a year

The creative economy is growing very rapidly worldwide, CM Devendra Fadnavis has said, appreciating Mumbai has been selected as the host city for the summit