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Marketing Moments
IRS to resume very soon: Rakesh Sharma, INS

In a chat with exchange4media, Rakesh Sharma, President of the Indian Newspaper Society shared that the biggest challenge in the....

By Chehneet Kaur

Marketing Moments
Magazine is not a one-trick pony. It has so much...

B Srinivasan, MD of Vikatan Group, believes that most publishers don't yet know the full potential of utilising their content....

By Chehneet Kaur

BrandTalk
Most reputed magazines are omni-channel content powerhouses: Manoj Sharma

Manoj Sharma, Chief Executive Officer, India Today, talks about magazines as the most conducive and credible platform for brand content....

By Shantanu David

Marketing Moments
Elara Capital predicts moderation in decline of TV ad revenue

The Quarterly Preview (Q4FY24), by Karan Taurani, states that there will be relief for print and radio sectors due to....

By Team PITCH

On The Move
Condé Nast India names Sonia Kapoor as Chief Business Officer

Sonia Kapoor joins Condé Nast India from Zee Media's Innovation Studio where she served as the Head of Branded Content

By Team PITCH

Marketing Moments
Maruti Suzuki, SBS Biotech, Reliance Retail top advertisers on print...

As per the TAM AdEx report, more than 185K brands were present on Print during 2023

By Team PITCH

Marketing Moments
Slow and steady: Print players hopeful of continued growth this...

According to the EY-FICCI M&E report, Print can grow to Rs 288 billion by 2026 with advertising at 4.7 per....

By Chehneet Kaur

Marketing Moments
Retail co asks Netflix to pay Rs 25 cr for...

The Bombay HC is hearing the case about Kewal Kiran Clothing’s allegation that the makers of ‘Killer Soup’ have infringed....

By Team PITCH

Marketing Moments
Print ad volume up but have the rates dropped?

Industry observers note that print ad rates are still 20 per cent below the pre-Covid levels; a shift to digital....

By Chehneet Kaur

Marketing Moments
R K Swamy IPO booked 6 times on Day 2...

The IPO’s price band was fixed at Rs 270 to Rs 288 per equity share

By Team PITCH