From fast-tracking digital transformation to accelerating increased collaboration across teams through virtual working, ad world reflects on how Covid transformed....
Guest Column: Sunil Lulla, CEO, BARC India, explains how COVID-19 pandemic has highlighted that television is & will continue to....
The finding is part of Comscore's six key insights on digital consumption....
Affluent, younger and mature audiences are more engaged with OTT audio platforms Indians have resumed travelling for both work and....
As per industry heads, brands have been cautious but there has been an upward swing compared to the last quarter....
Media experts believe it is unlikely that NTO 2.0 will be implemented....
Rajesh Ramakrishnan, MD, Perfetti Van Melle India, says that while many things will remain the same post-COVID, a few things....
Customers retained are customers gained. Customer retention is key to building a brand and proving to the other players in....
FMCG industry in India has seen a remarkable transformation over the last two decades. This has been facilitated by rising....
The Indian employment landscape is tremendously changing with the introduction of new business models and jobs every year. The job....