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Marketing Moments
Microsoft celebrates India’s spirit of being unstoppable with #BuildingResilience campaign

Conceptualized by Studio Simple, the ad film blends five heartwarming everyday scenarios, focusing on how Microsoft’s technology empowers people to....

By Team PITCH

Marketing Moments
Movies, banking, pandemic & Sushant Singh Rajput among most-read topics...

In India, readers read up on the news stories impacting them locally, according to Taboola Readership Study insights Taboola today....

By Team PITCH

Marketing Moments
Why 2020 was a watershed year for Digital

The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making....

By Javed Farooqui

Marketing Moments
'Need to connect with customers on a human level is...

Chad Pearce, Vice President Marketing, APAC, Zendesk, discusses the impact of the pandemic on customer behaviour, marketing initiatives in Indian....

By Nafisa Shaheen

Marketing Moments
Lionsgate promotes Rohit Jain as MD, South Asia & Networks...

In his new role, Jain will drive growth across all of Lionsgate’s....

By Team PITCH

Marketing Moments
GSK Consumer Healthcare launches digital & TV commercial for Otrivin...

In its television campaign, Otrivin creates awareness around the importance of daily nasal wash GSK Consumer Healthcare rolls-out a digital....

By Team PITCH

Marketing Moments
How to make in-app advertising more attractive for brands

Mobile marketing experts feel that the challenge with in-app advertising is that it is very intrusive and not context-relevant Talk....

By Ruhail Amin

Marketing Moments
'Agencies will now have to be business-first and not just...

Vinod Thadani, Chief Digital Officer of Mindshare, talks about his journey at the agency, the digital transformation that is taking....


Marketing Moments
Pandemic has changed the way brands work with influencers: Joji...

In a conversation with e4m, George, Co-Founder, GoNuts, talks about how the....

By Ruhail Amin

Marketing Moments
OMG appointed as AOR for Electrolux in APAC & MEA

The appointment sees OMG take on the complete paid media duties for all of Electrolux’s brands Electrolux has appointed Omnicom....

By Team PITCH