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Marketing Moments
No political ads on Google on Jan 14

In an email to advertisers, Google said that the policy will be in effect at least till January 21, the....

By Team PITCH

Marketing Moments
YouTube, WhatsApp crossed 400 mn monthly active users in Dec...

Google and Chrome apps had also surpassed 400 million monthly active users in the country while Facebook app had about....

By Javed Farooqui

Marketing Moments
WhatsApp private groups appear on Google search again

WhatsApp said that they have asked Google not to index such chats and advised users not to share group chat....

By Team PITCH

Marketing Moments
Google-Facebook duopoly and its impact on digital advertising landscape

The duopoly, however, is now facing increasing competition from e-commerce, OTT video, and short-form video platforms, say experts Tech giants....

By Javed Farooqui

Marketing Moments
WATConsult launches ‘Bharat by WATConsult’ for multilingual marketing needs

The agency will be offering a holistic capability stack for local languages on digital WATConsult has launched ‘Bharat by....

By Team PITCH

Marketing Moments
OTT & TV set for complementary growth in India, say...

The session titled ‘Content: Rise of On-Demand Models’ had four speakers and was moderated by Karan Taurani, VP, Elara Capital....

By Javed Farooqui

Marketing Moments
Affluent, younger & female audiences more engaged with OTT audio:...

Evening and early night prime-time slots – both on weekdays as well as on the weekends-- remain the peak traffic....

By Team PITCH

Marketing Moments
Pratik Gandhi, Vijay Varma, Pavail Gulati, Nakuul Mehta, Karan Tacker...

Prominent male actors raise the issue of marital abuse, say #PoochnaZarooriHai after Criminal Justice: Behind Closed Doors sparks conversations around....

By Team PITCH

Marketing Moments
Facebook drops Like button from public pages

The move is to simplify the way people connect with their favourite pages, said the company in a blog post....

By Team PITCH

Marketing Moments
Twitter, Facebook, Instagram block Donald Trump

The action came after social media posts by the US President, claiming fraud in the election he lost to Joe....

By Team PITCH