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Marketing Moments
Spring Brand Solutions ropes in Praveen Raj as Creative Partner

Raj will lead the creative and ideation functions and be responsible for raising the overall creative output of the firm....

By Team PITCH

Marketing Moments
Sandeep Kataria elevated as Global CEO of Bata Brands

Kataria takes over from Alexis Nasard who is stepping down after almost five years in the role The Bata Shoe....

By Team PITCH

Marketing Moments
How brands are coping with mounting anti-China sentiments in India

Many vendors have been time and again laying emphasis on the fact that their handsets are made in India

By Misbaah Mansuri

Marketing Moments
Adworld reacts to Madras HC's decision on ‘obscene’ ads

While some industry leaders laud the move saying that self-regulation in advertising is a myth, others feel that the blame....

By Misbaah Mansuri

Marketing Moments
Why micro-influencer marketing is becoming mainstream

Industry watchers point out the relatability, authenticity & cost-effectiveness that micro-influencers bring to the table make them sought-after Thanks to....

By Misbaah Mansuri

Marketing Moments
Mogaé announces joint venture with conversational AI agency VERSA

Tanya Goyal will be VERSA India’s Chairperson; India operations to be launched on Diwali day and will go commercial live....

By Team PITCH

Marketing Moments
Honda 2Wheelers India joins hand with Repsol Lubricants to launch...

Honda Motorcycle & Scooter India Pvt. Ltd. today announced its strategic alliance with Spain’s largest petroleum company Repsol....

By Team PITCH

Marketing Moments
How MOMS’ OOH activation for Nihar Naturals made Puja pandals...

Under the campaign, the agency put up cameras, disguised as Maa Durga’s #ThirdEye, to watch over the crowd

By Noel D'souza

Marketing Moments
TRUST Group appoints Tilt Brand Solutions as strategic & creative...

The consultancy’s first responsibility will be to aid TRUST Group launch and....

By Team PITCH

Marketing Moments
Dainik Bhaskar Group Takes the Fight to the Pandemic with...

Divya Bhaskar, the Gujarati Language newspaper of Dainik Bhaskar Group brings another mega two-part 160-page edition,....

By Team PITCH