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Marketing Moments
Worth a shot: Why are brands teaming up with non-cricket...

e4m explores the audiences' interest in sports other than cricket and how it is working out for brands

By Tanzila Shaikh

On The Move
mSix&Partners wins integrated media mandate for Dr. Reddy's OTC Business

The mandate includes TV, Print, Radio, Digital and OOH

By Team PITCH

On The Move
Tribes acquires full ownership of Ignite & The Max

The agency, promoted by Gour Gupta, buys 100% stake from DDB Mudra

By Ruhail Amin

Marketing Moments
Will tech industry ad reports make advertisers think over their...

With a stark difference between the results of some of the biggest ad platforms, experts discuss what should be the....

By Nilanjana Basu

Marketing Moments
Will move to tariff forbearance if broadcast sector works cohesively:...

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....

By Team PITCH

Marketing Moments
Lotus Herbals launches ‘Go Glow Girls’ Campaign With Jacqueline Fernandez

The hunt will be an initiative to generate buzz about the brand while getting its social media audience invested in....

By Team PITCH

Marketing Moments
OYO’s Weddingz.in launches ‘Wz Prime'

An online platform to help wedding banquets across India recover business With gradual unlocks and strengthening consumer confidence, the....

By Team PITCH

Marketing Moments
Shraddha Kapoor roped in by Home Furnishing Brand ‘Bella Casa’...

Shraddha Kapoor will co-create and endorse Bella Casa's new collection ‘Shades of Shraddha’ across all Indian markets Starting 2021 on....

By Team PITCH

Marketing Moments
Gangs of Wasseypur Fame Trio To Endorse BL Agro’s ‘Bail...

First time in the history of edible oils industry, a multi-starrer brand endorsement to be rolled out BL Agro Industries....

By Team PITCH

Marketing Moments
POCO unveils its new identity in a quirky campaign by...

The #MadeForMad campaign is live on social media. POCO India, country’s 3rd largest online smartphone brand,....

By Team PITCH