Tags STORY
Opinion
D2C Brand Marketing: betting on Omnibrands, Omnichannel Commerce, and High-quality...

Guest Column: Lakshmi Rebecca, Founder and CEO of Red Bangle, discusses the evolution of D2C brand marketing through significant trends

By Lakshmi Rebecca

Marketing Moments
Will move to tariff forbearance if broadcast sector works cohesively:...

Speaking at the 11th CII Big Picture Summit, Vaghela said the TRAI will soon come out with amendments to its....

By Team PITCH

Marketing Moments
Cure.fit renamed to Cult.fit after its flagship fitness vertical

The rebranding will be effective from 11th May India’s leading integrated health and wellness platform cure.fit today announced that....

By Team PITCH

Marketing Moments
Rummy Culture launches new campaign with Indian sports legends

‘Champions ka culture’ is the new mantra Rummy Culture, India’s fastest-growing online rummy platform, from house of Gameskraft, providing best-in-class....

By Team PITCH

Marketing Moments
Recovery plan for 2021

Guest Column: Umesh Shrikhande, CEO, Taproot Dentsu, explains why many businesses are finding it important to review their business models....

By Umesh Shrikhande

Marketing Moments
Pandemic and resilience in the PR industry

exchange4media reviews the new normal adaptations and trends that kept the industry buzzing in 2020 Ostensibly, unpredictable and unprecedented defined....

By Nafisa Shaheen

Marketing Moments
‘Work from home trends from 2020 are here to stay’

Guest Column: Priyanka Agrawal, Co-founder, COO and Chief Strategy Officer, Fractal Ink....

By Priyanka Agarwal

Marketing Moments
Atom wins creative communication mandate of Mahindra’s Krish-e

The account will be managed from the agency’s Mumbai office Exchange4media has learnt that Krish-e, part of Mahindra’s new ‘Farming....

By Neeta Nair

Marketing Moments
cult. fit Goes Live with Celebrities and Announces ‘Cult Live...

Masterclasses conducted with Mandira Bedi, Yasmin Karachiwala and Padma Vibhushan Mary Koma Cure.fit, the leading integrated health and....

By pitchteam

Marketing Moments
Kellogg’s India along with Culture Machine released a video featuring...

There is no limit to what a child can achieve as long as there is confidence and determination,....

By pitchteam