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The New OOH: From nails to potholes, how brands are rewriting the rules of advertising

The New OOH: From nails to potholes, how brands are rewriting the...

  • by Anushka Choudhary
  • September 25, 2025

Brands are breaking away from conventional hoardings to enter homes, routines, and conversations turning the ordinary into extraordinary canvases for connection


Škoda Celebrates 25 Years in India with Limited Editions and Emotional Campaign

Škoda Celebrates 25 Years in India with Limited Editions and Emotional Campaign

  • by Team PITCH
  • August 21, 2025

With just 1,500 units of the Kushaq, Slavia, and Kodiaq special editions, Škoda blends exclusivity with a heartwarming film ‘Fans, not Owners’, capturing the bond...


Cars & two-wheelers dominated print ad space in 2024: TAM Report

Cars & two-wheelers dominated print ad space in 2024: TAM Report

  • by Team PITCH
  • March 07, 2025

Maruti Suzuki emerged as the top advertiser in 2024, followed by Hero Motorcorp and Honda Motorcycle & Scooter India


CARS24 elevates Himanshu Ratnoo as CEO of Used Cars India

CARS24 elevates Himanshu Ratnoo as CEO of Used Cars India

  • by Team PITCH
  • December 31, 2024

In his new role, Ratnoo will oversee the company’s C2B and retail operations, focusing on scaling growth and driving innovation, CARS24 said


Elections play a great role in reaching rural markets: Partho Banerjee, Maruti Suzuki

Elections play a great role in reaching rural markets: Partho Banerjee, Maruti...

  • by Kanchan Srivastava
  • April 15, 2024

In his first-ever media interview as Maruti Suzuki India's Senior Executive Officer, Sales & Marketing, Partho Banerjee speaks exclusively to e4m about his vision for...


Honda Cars India names Ryuto Shimzu as Director Marketing-Sales

Honda Cars India names Ryuto Shimzu as Director Marketing-Sales

  • by Team PITCH
  • April 05, 2024

Ryuto Shimizu has been with Honda for 25 years


CARS24 appoints Arpit Srivastava as Head of Brand

CARS24 appoints Arpit Srivastava as Head of Brand

  • by Team PITCH
  • February 15, 2024

Arpit Srivastava has been with CARS24 since 2022


Kia announces new brand purpose & slogan, drops 'Motors' from name

Kia announces new brand purpose & slogan, drops 'Motors' from name

  • by Team PITCH
  • January 15, 2021

Kia's refreshed slogan, ‘Movement that inspires’, is meant to reflect the brand's purpose of inspiring consumers Kia has announced new details of its new brand...


News genre saw 5% growth in advertising in 2020; cars lead ad volume share: TAM AdEx

News genre saw 5% growth in advertising in 2020; cars lead ad...

  • by Team PITCH
  • January 06, 2021

There was a noticeable resurgence in ad volumes in the genre during 3rd and 4th quarters. The count of advertisers and brands recovered by 33%...


Indian car transportation category sees 74% increase in UVs during Apr-Oct: Comscore

Indian car transportation category sees 74% increase in UVs during Apr-Oct: Comscore

  • by Team PITCH
  • December 15, 2020

The finding is part of Comscore's six key insights on digital consumption trends across the Asia Pacific...


Honda Cars India re-opens 155 dealerships across the country  Comprehensive SOPs on Safety & Distancing at dealerships to ensure all round prevention

Honda Cars India re-opens 155 dealerships across the country Comprehensive SOPs on...

  • by pitchteam
  • May 12, 2020

Honda Cars India Ltd. (HCIL), today announced that 155 dealership facilities have re-opened so far across the country after getting necessary approvals from...


Coca-Cola's ICC World Cup campaign garners 4 billion+ impressions on social

Coca-Cola's ICC World Cup campaign garners 4 billion+ impressions on social

  • by pitchteam
  • July 12, 2019

The brand has achieved a reach of 70 mn for the campaign so far For Coca-Cola, the secret ingredient has always been to be part...


Trending

  • Amul pays tribute to legendary adman Piyush Pandey

    Amul pays tribute to legendary adman Piyush Pandey

    • by Pitch Team
    • October 27, 2025
  • Print ad rates likely to be hiked by 26% by Govt post Bihar elections

    Print ad rates likely to be hiked by 26% by Govt post Bihar elections

    • by Pitch Team
    • October 27, 2025
  • Netflix India revenue surges over 32% to ?3,768.98 crore, profit up 61% in FY25,

    Netflix India revenue surges over 32% to ?3,768.98 crore, profit up 61% in FY25,

    • by Pitch Team
    • October 27, 2025
  • Swati Bhattacharya quits as Head of Lightbox Creative Lab at GCPL

    Swati Bhattacharya quits as Head of Lightbox Creative Lab at GCPL

    • by Pitch Team
    • October 27, 2025
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Marketing Moments

  • Tanishq highlights the spirit of homecoming in new Diwali campaign with Lowe Lintas

    Tanishq highlights the spirit of homecoming in new Diwali campaign with Lowe Lintas

    • by Pitch Team
    • October 15, 2025
  • Senco Gold & Diamonds launches Dhanteras special campaign with Kiara Advani

    Senco Gold & Diamonds launches Dhanteras special campaign with Kiara Advani

    • by Pitch Team
    • October 15, 2025
  • PNB Housing lights the way for home ownership in new campaign

    PNB Housing lights the way for home ownership in new campaign

    • by Pitch Team
    • October 14, 2025
  • Asian Paints rekindles magic of “Har Ghar Kuch Kehta Hai”

    Asian Paints rekindles magic of “Har Ghar Kuch Kehta Hai”

    • by Pitch Team
    • October 09, 2025
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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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